Excellent Show Prospect

The town of Litchfield Park is a historically affluent community outside of Phoenix named after its founder, Paul Weeks Litchfield (1875–1959). He was an executive of the Goodyear Tire & Rubber Company who came to the Phoenix area in 1916 in search of suitable land to farm a long-staple cotton that had previously been available only from the Sea Islands off the coast of Georgia and from Egypt. This cotton was needed to strengthen the rubber in the pneumatic tire, of which Goodyear was the world's largest producer. The east coast cotton supply had been devastated by the boll weevil and the African supply had been greatly reduced by World War I attacks from German U-boats. Litchfield went to the Phoenix area at the suggestion of the United States Department of Agriculture, but he was not successful in motivating local farmers to grow his cotton.